In this CPG company case interview example, Management Consulted coach and former McKinsey consultant Lisa Bright leads a future BCGer (Zoe) through a mock case interview.
The case follows a liquor manufacturer that is losing sales in its whiskey segment. The company wants to identify the root cause and develop a solution to reverse the decline.
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Additional Resources:
- Work with Lisa via 1:1 interview coaching
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- Case Frameworks Intensive (April 19, 2023)
- See the Case Study used in this Session
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